Tim Suther is chief marketing officer and senior vice president leading Acxiom’s strategy for innovation and transformation. His teams drive growth involving new products and services, markets, geographies, partnerships and acquisitions. Tim is responsible for the company’s global product marketing, marketing communications, sales support, strategy and business development activities. He leads internal change initiatives as Acxiom transforms into a global leader in interactive marketing services providing integrated analytics, technologies, data and systems.
Previously, Tim served as senior vice president of Acxiom’s Global Multichannel Marketing Services business. Responsible for management of Acxiom’s integrated multichannel marketing solutions for Global 2000 enterprises worldwide, his teams developed products and service offerings that spanned multiple media channels, from direct mail and personalized email to targeted websites, banner and other Web advertisements, search engines, mobile messaging and digital TV advertisements. He also served as leader of Acxiom’s Multi-Industry Client Services Organization encompassing multiple industry segments. Tim joined Acxiom in 2005 as leader of Acxiom’s retail and consumer markets industries. He became an officer in 2007.
Tim has more than 25 years of experience applying disruptive technology-enabled business models to achieve transformational results across a wide variety of industries. Prior to Acxiom, Tim served for three years at Metavante, a leading provider of banking and payment technology solutions, lastly as senior vice president and general manager of its Response Data Corporation subsidiary, a provider of consumer funds transfer services. For five years prior to that, he was president of Protagona Worldwide, a then publicly traded global provider of enterprise marketing software, and served in various leadership positions at Unisys, a global information services provider.
Tim holds a degree in finance/marketing from Loras College in Dubuque, Iowa, where he graduated maxima cum laude. He is a member of the executive board of directors for the Sam M. Walton College of Business Center for Retailing Excellence at the University of Arkansas.