As a leader in the data management industry, Acxiom is often featured in the press.
When green is all there is to be - DIRECT Magazine, May/June 2010
Time and Relevant Dimesions in Marketing - DIRECT Magazine, May/June 2010
Channel Hopping - DIRECT Magazine, Nov/Dec 2009
The Privacy Paradox - DIRECT Magazine, Sept/Oct 2009
Multichannel Marketing - DIRECT Magazine, July 2009
It's What You Don't See That Matters... - Marketing Magazine, December 2008/January 2009
Green or Governance? - Marketing Magazine, August 2008
Honey, There's Something I Should Tell You... - DIRECT Magazine, June 2008
Face to Facebook - DIRECT Magazine, April 2008
So Tell Me What You Really Think - Marketing Magazine, April 2008
Do Your Business Customers Have an Identity Crisis? - Marketing Magazine, December 2007/January 2008
Best Practice Donor Profiling - Fundraising & Philanthropy Australasia, November-January 2008
Campaign Management - Keeping Ahead of the Joneses - Marketing Magazine, October 2007
Get Data Smart - from KAOS to CONTROL - New Zealand Marketing Association Member Magazine, DLB, Issue 68 - September/October 2007
Do not call (until you've read this)... - Marketing Magazine, July 2007
It Ain't Necessarily So... Are Your Best Customers and Prospects Who You Think They Are? - Marketing Magazine, July 2007
Customer Loyalty - It's Not Just About a Free Coffee - Marketing Magazine, April 2007
Getting it Right for SendRight - New Zealand Marketing Association Member Magazine, DLB, Issue 64 - January/February 2007